Own brand against the A-brand

Each group holds products a shopper would buy instead of one another at the same size. They are never merged into one entity: the shop’s own label and the branded original are different products, and the difference between them is the point.

ranked by how many chains price the group · at least 4 chains, and both an own-brand and a branded member

Aardbeien, 0.75 kg
own brand4.38 / kgbranded4.65 / kg
6 chains · 14 products
Chocoladereep melk, 0.18 kg
own brand9.94 / kgbranded11.94 / kg
6 chains · 14 products
Franse mosterd, 0.25 kg
own brand3.00 / kgbranded3.40 / kg
6 chains · 14 products
Mix voor boerencake, 0.4 kg
own brand2.22 / kgbranded3.72 / kg
6 chains · 14 products
Bakkers speculaas, 0.6 kg
own brand2.48 / kgbranded2.48 / kg
6 chains · 13 products
Bewust light (sugarfree), 0.5 kg
own brand2.70 / kgbranded2.70 / kg
6 chains · 13 products
Ciabatta, 0.25 kg
own brand3.52 / kgbranded3.80 / kg
6 chains · 13 products
Cola zero sugar (sugarfree), 0.25 L
own brand0.92 / Lbranded2.48 / L
6 chains · 13 products
Creme brulee, 0.2 kg
own brand8.95 / kgbranded9.95 / kg
6 chains · 13 products
Kalkoenfilet, 0.1 kg
own brand26.00 / kgbranded17.30 / kg
6 chains · 13 products
Knoflookpoeder, 0.07 kg
own brand10.57 / kgbranded14.14 / kg
6 chains · 13 products
Koffiepads dark roast, 36 each
own brand0.07 / pcbranded0.05 / pc
6 chains · 13 products
Paprikapoeder (paprikapoeder), 0.048 kg
own brand14.58 / kgbranded15.83 / kg
6 chains · 13 products
Soep in romige, 0.57 L
own brand3.03 / Lbranded2.61 / L
6 chains · 13 products
Tarwemeel volkoren, 1 kg
own brand0.82 / kgbranded0.89 / kg
6 chains · 13 products
Toiletpapier 3 laags, 16 each
own brand0.31 / pcbranded0.34 / pc
6 chains · 13 products
Blauwe rozijnen (rozijnen), 0.25 kg
own brand7.16 / kgbranded7.56 / kg
6 chains · 12 products
Bloemenhoning creme, 0.5 kg
own brand4.98 / kgbranded5.30 / kg
6 chains · 12 products
Chocoladereep melk hazelnoot (hazelnoot), 0.1 kg
own brand7.70 / kgbranded8.50 / kg
6 chains · 12 products
Cola zero sugar (sugarfree), 1.5 L
own brand0.63 / Lbranded0.99 / L
6 chains · 12 products
Fruitspread aardbei (aardbei), 0.31 kg
own brand6.41 / kgbranded8.03 / kg
6 chains · 12 products
Fruitspread abrikoos (abrikoos), 0.31 kg
own brand6.41 / kgbranded8.03 / kg
6 chains · 12 products
Grote garnalen, 0.1 kg
own brand34.90 / kgbranded34.90 / kg
6 chains · 12 products
Hamburger, 0.2 kg
own brand16.50 / kgbranded6.95 / kg
6 chains · 12 products
Koffiepads extra dark, 36 each
own brand0.07 / pcbranded0.14 / pc
6 chains · 12 products
Prei a la, 0.5 kg
own brand3.38 / kgbranded3.76 / kg
6 chains · 12 products
Ribbelchips sour cream, 0.25 kg
own brand5.36 / kgbranded5.56 / kg
6 chains · 12 products
Roomijs stracciatella, 1 L
own brand2.29 / Lbranded2.99 / L
6 chains · 12 products
Salade croutons, 0.04 kg
own brand14.25 / kgbranded17.25 / kg
6 chains · 12 products
Sanitairzakken, 40 each
own brand0.02 / pcbranded0.03 / pc
6 chains · 12 products
Slagroomsoesjes, 0.4 kg
own brand4.60 / kgbranded5.55 / kg
6 chains · 12 products
Smeerkaas sambal 48, 0.1 kg
own brand6.50 / kgbranded6.50 / kg
6 chains · 12 products
Worstenbroodjes, 4 each
own brand0.44 / pcbranded0.46 / pc
6 chains · 12 products
Appelmoes extra kwaliteit, 0.71 kg
own brand0.91 / kgbranded2.38 / kg
6 chains · 11 products
Chocoladereep melk hazelnoot (hazelnoot), 0.18 kg
own brand9.94 / kgbranded17.72 / kg
6 chains · 11 products
Cola zero (sugarfree), 3 L
own brand0.63 / Lbranded0.76 / L
6 chains · 11 products
Half om half, 1 kg
own brand6.99 / kgbranded6.95 / kg
6 chains · 11 products
Kandijkoek, 0.26 kg
own brand4.38 / kgbranded4.42 / kg
6 chains · 11 products
Knijpfruit appel peer (appel, peer), 0.36 kg
own brand5.25 / kgbranded4.63 / kg
6 chains · 11 products
Kruidnoten, 0.25 kg
own brand3.56 / kgbranded3.56 / kg
6 chains · 11 products
Siroop aardbei (aardbei), 0.75 L
own brand1.92 / Lbranded3.02 / L
6 chains · 11 products
Siroop framboos (framboos), 0.75 L
own brand1.92 / Lbranded2.92 / L
6 chains · 11 products
Skyr naturel (naturel), 0.5 kg
own brand2.88 / kgbranded2.90 / kg
6 chains · 11 products
Tintelfruit appel bosvruchten (appel, bosvruchten), 1.2 L
own brand0.87 / Lbranded1.24 / L
6 chains · 11 products
Toiletpapier 2 laags, 24 each
own brand0.26 / pcbranded0.27 / pc
6 chains · 11 products
Tuinerwten extra fijn, 0.5 kg
own brand1.82 / kgbranded2.34 / kg
6 chains · 11 products
Tuinerwten extra fijn, 0.8 kg
own brand1.73 / kgbranded1.86 / kg
6 chains · 11 products
Vers sap sinaasappel (sinaasappel), 1 L
own brand1.99 / Lbranded3.29 / L
6 chains · 11 products
100 pindakaas, 0.35 kg
own brand4.97 / kgbranded7.68 / kg
6 chains · 10 products
Chilisaus, 0.3 L
own brand3.10 / Lbranded3.80 / L
6 chains · 10 products
Galette wafels, 0.25 kg
own brand7.40 / kgbranded9.96 / kg
6 chains · 10 products
Groentesoep, 0.3 L
own brand3.16 / Lbranded3.30 / L
6 chains · 10 products
Half om half, 0.3 kg
own brand8.96 / kgbranded8.63 / kg
6 chains · 10 products
Kampioentjes, 0.24 kg
own brand3.29 / kgbranded3.70 / kg
6 chains · 10 products
Lasagnebladen, 0.25 kg
own brand4.36 / kgbranded5.92 / kg
6 chains · 10 products
Maaltijdsalade kip ketjap, 0.45 kg
own brand8.86 / kgbranded11.55 / kg
6 chains · 10 products
Mix voor kaassaus, 0.044 kg
own brand8.86 / kgbranded12.04 / kg
6 chains · 10 products
Pandanrijst, 1 kg
own brand1.89 / kgbranded3.59 / kg
6 chains · 10 products
Pinda's ongezouten (pinda), 0.5 kg
own brand2.30 / kgbranded3.10 / kg
6 chains · 10 products
Roomijs aardbei (aardbei), 1 L
own brand2.49 / Lbranded2.79 / L
6 chains · 10 products